Episode 147: ‘Strategy, Creativity, Empowerment’ with Lindsay Niedringhaus
In this episode:
Angela Gardner and Christi Powell welcome Lindsay Niedringhaus, the founder of TealHaus Strategies. Lindsay shares her inspiring story of accidentally starting her company and discusses the challenges and triumphs of building a team of strong women. They explore the importance of branding, analytics, and storytelling, and Lindsay offers valuable advice for women entrepreneurs looking to start their own businesses. The conversation highlights the significance of emotional connection in marketing and the evolving nature of brands and websites. Thanks for listening!
Supported by: TealHaus Strategies
Show Notes and Links:
00:00 Welcome to Women Talk Construction
01:08 Introducing Our Special Guest: Lindsay Niedringhaus
01:23 Lindsay's Journey to Entrepreneurship
06:28 Building a Sustainable Team
11:37 The Importance of a Living Brand
17:28 Understanding Analytics for Your Business
20:50 Closing Remarks and Contact Information
About Lindsay:
Lindsay Niedringhaus is the founder and owner of TealHaus, a marketing firm, as well as HerHaus, a subscription-based women’s wellness brand.
Lindsay’s passion for art and creative expression, paired with knack for organization and left-brained analyzation, has led to careers that used both sides of her personality: an editorial position at Columbia Metropolitan Magazine, a home and lifestyle publication; the director of marketing at Furman University; the head of marketing for the Hincapie brands; and the chief strategist at Todem Brands—all the while freelance writing, painting and writing poetry.
In February of 2021, she began TealHaus, a strategic marketing firm that serves clients nationwide by pairing the creativity of storytelling with the science of strategy. TealHaus has since been awarded the Small Business of the Month by the Chamber of Commerce, the 2024 Torch Award for Ethics by the Better Business Bureau, and SC Biz’s “In the Lead” Best Woman Owned Business.
In November of 2024, Lindsay also founded HerHaus, a community-centric organization dedicated to holding space for empowered women through education, networking, and personal growth.
Lindsay currently serves on the Board of nonprofits Loaves & Fishes and RIZE Prevention. When not working, Lindsay enjoys spending time with her family, traveling to the beach, hot yoga, hiking, and loving on her dog Oliver.
