Empowering Women in Construction: Insights from Deb Sofield

In our recent podcast at Women Talk Construction,

we had the honor of featuring Deb Sofield, an executive speech coach, keynote speaker, and author who has significantly influenced how professionals communicate within the construction industry and beyond. Based in Greenville, South Carolina, Deb has dedicated herself to empowering individuals to become confident speakers, particularly in high-stakes environments like TEDx Clemson University.

Deb's philosophy centers on enhancing rather than changing the speaker, promoting the idea that "If you don't learn how to speak well, you'll never be in charge." Her approach to coaching is about polishing one's natural abilities to ensure they resonate with any audience. She stresses the universal need for public speaking training, whether you're an emerging leader or a seasoned executive.

We explored the critical role of media training in preparing for unexpected interviews or during crisis moments, where the choice of words is paramount. Deb shared insights on the importance of preparation, practicing "impromptu" speeches, and understanding media dynamics to safeguard one's reputation or that of their organization.

One of the most enlightening segments of our discussion revolved around the psychological barriers to effective communication. Deb spoke about overcoming humiliation and shame from past experiences, which can inhibit one's ability to speak publicly. Her coaching includes addressing these issues to unlock a speaker's true potential.

Deb also introduced her literary contributions, including "Encouragement for Your Life" and "Speak Without Fear," which distill her expertise into practical advice for aspiring communicators. These books are available on Amazon and through Audible, perfect for those who prefer to learn on the move.

The takeaway from Deb's visit is clear: with the right guidance and diligent practice, anyone can master the art of communication. Her no-nonsense, yet supportive style, coupled with her extensive experience across various sectors, makes her an invaluable mentor for anyone in the construction field aiming to enhance their speaking prowess.

For those interested in diving deeper into Deb's teachings, visit her website at debsofield.com to learn about her coaching services, speaking engagements, and enjoy her free podcast series. We look forward to welcoming Deb back to explore the "Value of Words," further equipping you with the tools to navigate communication challenges in our industry.

Thank you for joining us on Women Talk Construction, where we continue our mission to educate, mentor, and empower through inclusivity. Stay tuned for more insights that shape our community.